As NFPs, we're connected to our cause and the impact we create.
One vehicle for growth is corporate partnerships and alliances.
Yet when we knock on the door, we're often met with silence - or even struggle with identifying what door to knock on!
Join growth marketing advisor Luke Marshall, who will walk you through a 45 minute workshop showcasing how to pitch corporates.
In this session you will learn:
- More about the changing landscape in corporate Australia and why there's increasing interest in social responsibility and impact.
- How larger organisations operate, what they're focused on, what causes they're connecting to, and who is most likely to respond to outreach and partnership requests.
- What goes into partnership requests that succeed and are followed through on.
- How to measure engagements in this space and what to think about from a benchmarking perspective.
- Some tips and tricks about corporate outreach that can make your life easier.
Slides and a recording of the presentation will be shared and there will be room for Q&A.
About the presenter:
Luke is a marketing coach and trainer and has worked in the digital marketing space for nearly 20 years. He writes about the future of AI in his newsletter - AI versus Marshy. He has coached emerging founders through Startup Gippsland, Food Futures, and RMIT Activator, alongside consulting with startups, nonprofits, and software companies. He is also a mental health advocate and sits on the board of SANE Australia.